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Edgy thinkers like J Allard are looking far beyond Windows for the next big thing
At 3:32 p.m. on Oct. 19 an e-mail flashed across the screens of the 230 Microsoft employees working slavishly to bring the Zune music player to market. The sender was their brash team leader, J Allard, 37. The message included a link to an old video of Steve Jobs on YouTube, mocking Microsoft's creativity. "The only problem with Microsoft is that they have no taste," the Apple Computer boss says. "They have absolutely no taste."
Allard was using one of the oldest motivational tricks in the book--his version of a football coach posting an opponent's quote on the locker room wall. "I for one...want to see this guy eat his words," Allard wrote. "Those are fighting words. He is speaking to every one of us and saying that we don't get it."Continue At Source
The first gen Zune is definitely no iPod killer, But Microsoft isn't one to give up on the first try, Even Apple's first gen iPod wasn't that great, I wouldn't count Microsoft out yet there big guy.
If anyone can dent Apple's mp3 player market it's that Lex Luthor guy in the picture.
The iPod itself isn't anything special, average player really, other better ones are out there if you look, I like the Zune personally because of the big screen size.
It was marketing and hype that made the iPod sell as good as it did, people beleave it was the 'in' thing and you were somehow cool if you had one.
But that's not really the case anymore, now apple is trying to move into cellphones because cellphones have moved into the mp3 player market more and more.