Today, we’re excited to give you a preview of the new Windows Live Hotmail, representing the next generation in personal email.
Email has changed a lot over the last five years. These days, you’re getting more email than ever – email that often requires you to leave your inbox to complete an action; you’re getting bigger and bigger attachments; and you’re using smart phones where you want to sync not only your email, but your contacts and calendar, too. In this post, we’ll talk about how we’ve built the new Hotmail, slated to launch this summer worldwide, to address the needs of the modern inbox.
The changing inbox
To refresh our perspective on peoples’ email needs as of 2010, we spent a lot of time taking a close look at how people are using email both in Hotmail and in other email services today. We found a number of interesting things.
People send and receive more email than ever, but the types of email are changing. In the past the inbox contained mostly mail from people you knew— your contacts. Today’s personal inbox is different. Mail from contacts is only a quarter of the typical inbox today; the rest of the inbox includes mail from social networks (20%), personal business (including newsletters, receipts, and shipping information), and “other mail” (which is typically junk mail or graymail). People made it clear to us that the number one thing they wanted their email service to address — whether it was Hotmail or any other email service — was to help them manage the clutter in their inbox; not just the spam, but all the mail they get that’s clogging their inboxes.
The content of email is different. While many messages are still just text, most of today’s email includes photos, documents, links, or other attachments. On Hotmail alone, people send and receive more than 1.5 billion photos and 350 million Office documents every month. What this means is that people have to leave their inboxes more and more often in order to complete common tasks like accepting social network invitations, viewing photo albums and videos, tracking packages, making purchases, tracking travel itinerary updates, and more................
These changes were a call to action for our team. We knew we had an opportunity not just to add more features but to design our service with these new inbox needs in mind. So we set out to redesign Hotmail to help you:
- Take back your inbox. We help you quickly get to the important messages and get rid of the mail you don’t want.
- Get more done with the mail you receive. Do more without leaving your inbox, so that you don’t have to open a bunch of browser windows just to get simple things done.
- Share over email. Stop hassling with attachment size limits – whether you’re sending hundreds of large photos or massive documents. View, edit, and share Microsoft Office documents even if you or the people you’re sharing with don’t have Office installed on their computers – PC or Mac.
- Connect from your phone. Sync your email, calendar, and contacts on your mobile devices – whether you’re using a smart phone like the forthcoming Windows Phone 7,or the iPhone, or a phone that just has a simple browser............ Full Story and Video At Source